AI Automations for Business

S2. Ep14 - How to Qualify Leads Automatically (Without Losing the Personal Touch)

Katie Tovey-Grindlay and Noel Tovey-Grindlay Season 2 Episode 14

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0:00 | 25:38

How do you qualify leads without spending 20 minutes Googling every single one?

In this episode, Katie and Noel break down how to automate the entire lead qualification process using AI and no-code tools. They walk through website scraping, Instagram profile checks via Apify, LinkedIn company data, and even Companies House lookups for UK business revenue all running automatically in the background before you've even opened the email

They also talk about why draft folders beat auto-send every time, Katie's hilariously bad cold email collection, the Perplexity API as a secret weapon for lead research, and Anthropic's accidental Claude Code source code leak.

Plus why keeping a human in the loop is still the smartest move you can make.


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